WMSO

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WMSO (1240 AM) is an urban adult contemporary formatted broadcast radio station licensed to Southaven, Mississippi, serving Metro Memphis. WMSO is owned by Flinn Broadcasting, and operated under an LMA by ER Entertainment.[1]

History

On May 13, 2019, WMSO changed its format from southern gospel to urban oldies, branded as "Memphis Soul 104.1".[2]

On June 8, 2020, WMSO changed its format from urban oldies to classic hip hop, branded as "Bumpin 104.1".[3]

On November 13, 2023, WMSO changed its format from urban adult contemporary and gospel to Regional Mexican, branded as "El Gallo 104.1".[4]

On June 1, 2024, WMSO changed its format from Regional Mexican to urban adult contemporary, branded as "Power 104.1 The Source".[5]

FM translator

WMSO programming is relayed to an FM translator, which gives the listener the choice of FM with higher quality stereophonic sound. The translator is owned by Arlington Broadcasting Company.

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Previous logos

File:WAVN POPGospel104.1-1240 logo.jpg File:WMSO MemphisSoul104.1 logo.jpg

References

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  2. Memphis Soul 104.1 Debuts Radioinsight - May 14, 2019
  3. Memphis is Bumpin' Again Radioinsight - June 8, 2020
  4. El Gatto Arrives in Memphis Radioinsight - November 13, 2023
  5. A New Source For 104.1 Memphis Radioinsight - June 2, 2024

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External links

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