Vinny Warren
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Vinny Warren (born 5 April 1966) is an Irish-born American advertising creative director, most notable for his iconic "Whassup?" campaign for Budweiser (Anheuser-Busch).[1][2] Warren was inducted into the Clio Awards Hall of Fame in 2006.[3] He is based in Chicago, Illinois.
Early life
Warren was born in Galway, Ireland in 1966.[4] Warren attended the National University of Ireland, Galway,[5] and moved to London in 1988, where he studied design and art. In 1990, Warren won a US Diversity Immigrant Visa lottery[6] and moved to New York, where he briefly worked as a horse and buggy driver in Central Park,[4] before being hired by advertising executive Ed McCabe in 1992.
Career
Warren worked as a copywriter at McCabe & Co. Advertising from 1992 to 1994. In 1995, Warren moved to Chicago,[4] where he continued to work as a copywriter before being hired as a creative director by Doyle Dane Bernbach in 1998, where he worked extensively on developing advertisements for Budweiser.
In 1999, Warren developed the "Whassup?" campaign along with art director Chuck Taylor,[7] based on the short film True by Charles Stone III, who also directed the Budweiser variant.[8] The ad was a success, winning an immense number of advertising industry awards, including a Cannes Lions Grand Prix,[9] a Grand Clio,[10] and others. In 2006, the advertisement was inducted into the Clio Awards Hall of Fame.[3]
In 2006, Warren started his own advertising agency, The Escape Pod. Warren served as executive creative director[11] of The Escape Pod until 2021, when Warren left the agency and became a freelance creative director.
Personal life
Warren has a wife and children, and lives in the suburbs of Chicago.[12]
References
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