Shoyeido

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Script error: No such module "Nihongo"., established in 1705 by Hata Rokuberi (Template:Aka Moriyoshi Rokuzaemon Hata[1] and Rokubei Moritsune Hata[2]), an employee of Kyoto's Imperial Palace and an incense hobbyist,[3] is one of the oldest incense companies in Japan.[3] The company is based in Kyoto,[4] with shops in five cities in Japan, and one in America.[5]

Shoyeido is credited for bringing incense to the Western world at the end of the 19th century.[6]

History

The first Shoyeido shop at the corner of Nijo and Karasuma streets was set up in 1705 by members of the Hata family, who were previously employees of the Imperial royal court. Exports to the West started in 1894.[7]

Its first US office was set up in Boulder in 1990.[7]

Name

File:Shoyeido characters.gif
Shōeidō written in kanji

The name "Shoyeido" (Shōeidō) is derived from the three characters Shō, Ei, and Dō.

  • Shō means "Pine tree"
  • Ei is the ancient sound meaning "Prosperity"
  • is a store or company.

The Shō is from the traditional Sho Chiku Bai trio of shō (松 pine tree), chiku (竹 bamboo) and bai (梅 plum tree), which are used as a traditional Japanese grading system, to represent varying degrees of quality. In this grading system, shō represents the highest grade or quality.

Activities

Shoyeido had 140 employees and made $30 million in sales in 1999. It manufactures most of its products in a facility in Nagaoka-kyō. Il also owns an artisanal shop near Karasuma where it preserves the craftsmanship of incense-making and fills custom orders.[7]

Shoyeido still uses its +300 year old secret recipe for religious orders.[7]

Shoyeido is still a family business, today run by the twelfth generation of the Hata family.[7]

Shoyeido has several stores in Japan across five cities, including four in Kyōto, three in Tōkyō, one in Sapporo, and one in Boulder, Colorado, USA.[5] Shoyeido also manages the store LISN in Kyōto since 2004, which is specifically designed for the customers unfamiliar with the world of incense.[6]

Incense

Shoyeido carries several series of incense. The two main series are the Script error: No such module "Nihongo". and the Script error: No such module "Nihongo".. The following tables are ordered from least expensive to most expensive.

File:Shoeido halfsize.png
Half-size boxes: Sei-fū, Haku-un, Kyō-zakura, Kin-kaku
File:Shoeido Premium.png
Premium incense: Matsu-no-tomo, Ōja-kō, Kyō-jiman, Shun-yō, Mishō
Script error: No such module "Nihongo".
English Japanese Romaji
Great Origin Script error: No such module "Lang". Daigen-kō
Eternal Treasure Script error: No such module "Lang". Hōei-kō
Orchid Script error: No such module "Lang". Ranka
Kyoto Autumn Leaves Script error: No such module "Lang". Kyō-nishiki
Moss Garden Script error: No such module "Lang". Nokiba
Golden Pavilion Script error: No such module "Lang". Kin-kaku
Kyoto Cherry Blossom Script error: No such module "Lang". Kyō-zakura
Five Hills Script error: No such module "Lang". Go-zan
White Cloud Script error: No such module "Lang". Haku-un
Circle Script error: No such module "Lang". En-mei
Fresh Breeze Script error: No such module "Lang". Sei-fū
Low smoke series
Silhouette Script error: No such module "Lang". Honoka
Gossamer Script error: No such module "Lang". Kasumi
Illusions Script error: No such module "Lang". Oboro
Script error: No such module "Nihongo".
English Japanese Romaji
Friend of Pine Script error: No such module "Lang". Matsu-no-tomo
King's Aroma Script error: No such module "Lang". Ōja-kō
Pride of Kyoto Script error: No such module "Lang". Kyō-jiman
Beckoning Spring Script error: No such module "Lang". Shun-yō
Gentle Smile Script error: No such module "Lang". Mishō
Southern Wind Script error: No such module "Lang". Nan-kun
Refinement Script error: No such module "Lang". Ga-hō
Five Clouds Script error: No such module "Lang". Go-un
Infinity Script error: No such module "Lang". Myō-hō
Translucent Path Script error: No such module "Lang". Shō-kaku

See also

References

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External links