Podcasting in India
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Podcasting in India began around 2005 when Apple updated iTunes to support podcasts, The podcast industry in India has reported a significant growth in listenership over the years. As per PricewaterhouseCoopers' Media and Entertainment Outlook 2020 report, with over 57.6 million listeners, India has emerged as the third-largest podcast listening market after China and the US.[1] According to The Free Press Journal, "India will have 95 million Podcast monthly active users", which is thirty-four percent more than the previous year.[2]
There has been a growth of podcast channels and podcast production companies like Spooler Aawaz.com,[3] Saavn,[4] and Audiomatic.[5]
On the creator side, Hubhopper founded by Gautam Raj Anand[6] is India's largest company that’s helping creators and providing them with tools to host, distribute, and create podcasts.
See also
References
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