Fujiya
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Script error: No such module "Nihongo". (Template:Tyo) is a nationwide chain of confectionery stores and restaurants in Japan. Its first shop was founded in 1910 in Yokohama.[1]
Fujiya is credited with introducing the Christmas cake to Japan.[2]
In 2016, the company opened its first store outside Japan in Taipei, Taiwan.[3]
Mascot
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Fujiya's mascot is Peko-chan, a girl in pigtails licking her lips.[1] Peko-chan is a well-known marketing icon in Japan, where life-sized dolls of the mascot are commonly seen nationwide standing outside the chain's stores.[4]
2007 ingredients scandal
In January 2007, Fujiya was the subject of a scandal when it became known that the company had used expired ingredients in its products, prompting the resignation of its president, Rintaro Fujii.[4]
References
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External links
- Template:Commonscatinline
- Fujiya - Official website (Japanese)
- Fujiya restaurants - official site (Japanese)
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- Retail companies based in Tokyo
- Food and drink companies based in Tokyo
- Japanese brands
- Confectionery companies of Japan
- Restaurants in Japan
- Food and drink companies established in 1910
- Retail companies established in 1910
- Restaurants established in 1910
- Companies listed on the Tokyo Stock Exchange