El Pollo Loco

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El Pollo Loco (Spanish for "The Crazy Chicken") is the name of three independent restaurant chains that specialize in Mexican-style grilled chicken. The Mexican and American companies were founded by Juan Francisco Ochoa[1] while the Filipino company began as a franchisee of the American company in 1991 that later broke free of its contract and was allowed to retain its trademarks within the Philippines in 2016.[2]

Ochoa established the first El Pollo Loco restaurant in Guasave, Sinaloa, Mexico in 1974.[3][4][5] He then expanded his chain into the United States in 1980.[6][7] He later sold his U.S. restaurants in 1983 while keeping the ones in Mexico.[8] The two North American companies have since occupied non-overlapping global territories and have offered different fare.

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