Cheez-It
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Cheez-It is a brand of cheese crackers manufactured by Kellanova through its Sunshine Biscuits division. Approximately Script error: No such module "convert"., the square crackers are made with wheat flour, vegetable oil, cheese, skim milk, salt, and spices.
History
The history of Cheez-It crackers began in 1907, when Weston Green founded the Green & Green Company in Dayton, Ohio.[1] Green's company produced a variety of baked snack foods such as Dayton crackers, graham crackers, gingersnaps, and, during World War I, hardtack. On March 31, 1921, Green introduced Cheez-It crackers, commonly called Cheez-Its, as a new product. The company marketed the cracker as a "baked rarebit", a reference to a dish of melted cheese over toast. On May 23, 1921, the first Cheez-It logo was submitted to the United States Patent and Trademark Office.[1][2][3][4]
In the early 1930s, the Kansas City-based Sunshine Biscuits (which was known as the Loose-Wiles Biscuit Company until 1947) acquired the Green & Green Company, and with it came the Cheez-It cracker. Sunshine Biscuits expanded the distribution and popularity of Cheez-It crackers across the country. In 1996, Keebler acquired Sunshine Biscuits, and in 2001, Kellogg's acquired Keebler, bringing Cheez-It crackers under its umbrella.[4][5] In late 2023, Kellogg's spun off its North American cereal division as WK Kellogg Co. The company's snack food business, including Cheez-It, became part of the renamed Kellanova.[6][7] On August 14, 2024, Kellanova announced Mars Inc., has entered into an agreement to acquire the Kellanova brand.[8] The deal is anticipated to close early in 2025.
Cheez-Its were officially launched in Canada in January 2020,[9][10] as well as Australia in April 2024.[11] Ireland and the United Kingdom followed in September 2024.[12][13]
Cracker
Cheez-It crackers are Script error: No such module "convert". rectangles, though they are often believed to be square shaped.[14] Cheez-It crackers are made with actual cheese, and are marketed by Kellogg's as such.[15]
Currently Available Flavors
The original Cheez-It was the only product available until the 1980s; since then, there have been over 50 different varieties of Cheez-It flavors and products, including:[16]
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- Buffalo Wing
- Cheddar Jack
- Duoz Sharp Cheddar & Parmesan
- Duoz Bacon & Cheddar
- Duoz Jalapeño & Cheddar Jack
- Duoz Pesto and Mozzarella
- Extra Toasty
- Extra Toasty Cheddar Jack
- Extra Big
- Extra Cheesy
- Extra Crunchy Bold Cheddar
- Grooves Bold Cheddar
- Grooves Sharp White Cheddar
- Grooves Zesty Cheddar Ranch
- Hot & Spicy (without Tabasco sauce)
- Italian Four Cheese
- Original
- Pepper Jack
- Puff'd Double Cheese
- Puff'd White Cheddar
- Puff'd Cheddar Jack
- Puff'd Cheese Pizza
- Reduced Fat Original
- Smoked Cheddar
- Smoked Gouda
- Snack Mix Original
- Snack Mix Double Cheese
- Snap'd Cheddar Sour Cream & Onion
- Snap'd Double Cheese
- Snap'd Extra Crunchy Margherita Pizza
- Snap'd Extra Crunchy Sharp White Cheddar
- White Cheddar
- Whole Grain
Discontinued
Template:Refimprove Currently discontinued or limited time Cheez-It varieties include:
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- Asiago
- Atomic Cheddar
- Baby Swiss
- Barbecue & Cheddar Snack Mix
- Cheez It Big (replaced by the "Extra Big" variety)
- Chili Cheese
- Chipotle Cheddar
- Colby
- Cheese Pizza
- Duoz Smoked Cheddar and Monterey Jack
- Duoz Zesty Queso and Cheddar Blanco
- Gripz
- Grooves Scorchin' Hot Cheddar
- Hidden Valley Ranch (limited time offering)
- Hot & Spicy (with Tabasco sauce)
- Hot & Spicy Grooves
- Mozzarella
- Nacho
- Parmesan & Garlic
- Provolone
- Romano
- Cheez It Scrabble Junior
- Snack Mix Sriracha[17]
- Snack Mix Sweet and Salty
- Snap'd Barbecue
- Snap'd Jalapeno Jack
- Snap'd Parmesan Ranch
- Twists Buffalo Bleu
- Wendy's Baconator (limited time offering)
- Zingz Chipotle Cheddar
- Zingz Queso Fundido
See also
- Cheese Nips, a former competing brand of cheese cracker
- Cheez-It Bowl (2018–2019), sponsored by Cheez-It and played in Arizona in 2018 and 2019
- Cheez-It Bowl (2020–2022), sponsored by Cheez-It and played in Florida from 2020 through 2022
- Citrus Bowl, played in Florida and sponsored by Cheez-It starting with the January 2023 edition
References
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External links
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