Cheez-It

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Cheez-It is a brand of cheese crackers manufactured by Kellanova through its Sunshine Biscuits division. Approximately Template:Convert, the rectangular crackers are made with wheat flour, vegetable oil, cheese, skim milk, salt, and spices.

History

The history of Cheez-It crackers began in 1907, when Weston Green founded the Green & Green Company in Dayton, Ohio.[1] Green's company produced a variety of baked snack foods such as Dayton crackers, graham crackers, gingersnaps, and, during World War I, hardtack. On March 31, 1921, Green introduced Cheez-It crackers, commonly called Cheez-Its, as a new product. The company marketed the cracker as a "baked rarebit", a reference to a dish of melted cheese over toast. On May 23, 1921, the first Cheez-It logo was submitted to the United States Patent and Trademark Office.[1][2][3][4]

In the early 1930s, the Kansas City-based Sunshine Biscuits (which was known as the Loose-Wiles Biscuit Company until 1947) acquired the Green & Green Company, and with it came the Cheez-It cracker. Sunshine Biscuits expanded the distribution and popularity of Cheez-It crackers across the country. In 1996, Keebler acquired Sunshine Biscuits, and in 2001, Kellogg's acquired Keebler, bringing Cheez-It crackers under its umbrella.[4][5] In late 2023, Kellogg's spun off its North American cereal division as WK Kellogg Co. The company's snack food business, including Cheez-It, became part of the renamed Kellanova.[6][7] On August 14, 2024, Kellanova announced Mars Inc., has entered into an agreement to acquire the Kellanova brand.[8] The deal is anticipated to close early in 2025.

Cheez-Its were officially launched in Canada in January 2020,[9][10] as well as Australia in April 2024.[11] Ireland and the United Kingdom followed in September 2024.[12][13]

Cracker

Cheez-It crackers are Template:Convert rectangles, though they are often believed to be square shaped.[14] Cheez-It crackers are made with actual cheese, and are marketed by Kellogg's as such.[15]

Flavors and types

File:2020-09-29 21 09 38 A sample of Cheddar Sour Cream and Onion Cheez-It Snap'd in the Dulles section of Sterling, Loudoun County, Virginia.jpg
Cheddar Sour Cream and Onion Cheez-It Snap'd

The original Cheez-It was the only product available until the 1980s; since then, there have been over 50 different varieties of Cheez-It flavors and products, including:[16] Template:Colbegin

  • Buffalo Wing
  • Cheddar Jack
  • Cheez-It Big (a larger cracker more suitable for garnishing or dipping)
  • Cheese Pizza
  • Chipotle Cheddar
  • Duoz Sharp Cheddar & Parmesan
  • Duoz Bacon & Cheddar
  • Duoz Jalapeño & Cheddar Jack
  • Extra Toasty
  • Extra Toasty Cheddar Jack
  • Extra Big
  • Extra Cheesy
  • Extra Crunchy
  • Gripz "mighty tiny"
  • Grooves Bold Cheddar
  • Grooves Sharp White Cheddar
  • Grooves Zesty Cheddar Ranch
  • Grooves Scorchin' Hot Cheddar
  • Hot & Spicy (without Tabasco sauce)
  • Italian Four Cheese
  • Mozzarella
  • Original
  • Pepper Jack
  • Provolone (with real hickory smoke flavor added)
  • Puff'd
  • Queso Fundido
  • Reduced Fat
  • Reduced Fat White Cheddar
  • Scrabble Junior
  • Sizzlin' Bacon (limited availability)
  • Smoked Cheddar
  • Snack Mix
  • Snack Mix Double Cheese
  • Snack Mix Sweet & Salty
  • Snap'd
  • Snap'd Cheese Sour Cream & onion
  • Snap'd Double Cheese
  • Snap'd Jalapeño Jack
  • Snap'd Barbecue
  • White Cheddar
  • Whole Grain

Template:Colend

Cheez-It Grooves is available in Canada as Cheez-It Crunch.

Discontinued

Template:Refimprove Discontinued Cheez-It varieties include:

Template:Colbegin

See also

References

Template:Reflist

External links

Template:Sister project

Template:Kellogg's

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