British Polling Council
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The British Polling Council (BPC) is an association of market research companies whose opinion polls are regularly published or broadcast in media in the United Kingdom. The current President is Jane Green.[1]
The BPC was established in 2004,[2] twelve years after the perceived failure of opinion polls to come close to predicting the actual result of the 1992 general election. BPC members use a range of fieldwork methods (telephone, door-to-door, and internet) and statistical tools.
Members
Founding members
The following organisations are founding members of the BPC:[3][4]
- Ipsos MORI (now Ipsos)
- ORB International
- SavantaComRes (now Savanta)
- Kantar Public (now Verian)
- YouGov
NOP (now known as GfK) was a founding member, but is no longer a member as of 2018.
Other members
The following organisations are non-founding members of the BPC:[3][4]
- BMG Research
- Bradshaw Advisory
- Censuswide
- Deltapoll
- Electoral Calculus
- Find Out Now
- Focaldata
- Forefront Market Research
- Hanbury Strategy
- Harris Interactive
- J.L. Partners
- LucidTalk
- Obsurvant
- Omnisis
- Opinium
- Panelbase
- People Polling
- Portland Communications
- Prolific
- Public First
- Redfield & Wilton Strategies
- Sky Data
- Stack Data Strategy
- Survation
- Techne
- WA Communications
- Walnut Unlimited (formerly ICM Unlimited)
- Yonder Consulting
See also
- Evaluation
- Quantitative research
- Psephology
- Social research
- Statistics
- Statistical survey
- Voodoo poll
- Elections in the United Kingdom
- Politics of the United Kingdom
- Market Research Society
References
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