Alexander Deichsel
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Alexander Deichsel (born 23 February 1935) is a German sociologist and professor at the University of Hamburg (Germany).[1]
Deichsel completed his abitur at the Christianeum Hamburg.
He is the founder of sociology of brand (Markensoziologie) and co-editor of the Complete Works of Ferdinand Tönnies.
Works
- Markensoziologie (in German), Frankfurt on Main, 2006
References
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