4 Ruedas Magazine
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4 Ruedas (4 Wheels) is a Mexican automotive enthusiast magazine created in September 1994.
4 Ruedas is published monthly by editorial Grupo Notmusa.[1] The headquarters is in Mexico City.[1]
History
Motor y Volante, published by Editorial Novaro, was the first Mexican car magazine with publication dating back to 1983. 4 Ruedas joined Car and Driver Mexico and Automóvil Panamericano in the mid-1990s. Despite not being the most successful 4 Ruedas was first published at a time when car marketing in Mexico was very poor, with only 17 car makers present in the country (now there are 41).
Content
The magazine has been divided into these sections since its creation:
- Pruebas (Tests)
- AutoDeporte (Sport news)
- Mundo Sobre Ruedas (News)
- AutoNuevo (Prices of new cars)
- AutoUsado (Prices of used cars)
- Sólo Una Más (Curious pictures)
Other sections were added later:
- AutoAccesorios (Car accessories page)
- FracciónDeSegundo (Article about a watch)
- AutoColección (Article about a special car and a double-face poster)
The magazine publishes every year the "Modelos ####" (e.g. Modelos 2007, published in October 2006). It is an article that shows the new car models that will arrive in Mexico within the next year.[2]
Editorial
The only editorial director of this magazine has been Alejandro Guilbert P. since 1994; he is now a director for the Mexican car magazine Cars México and YouTube Chanel Carsmexico TV.