Kappa (brand)
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Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy[1] in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa".[2]
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History
Maglificio Calzificio Torinese (MCT) is a sock and underwear company from Turin established in 1916. It had a production problem with its Aquila brand in 1956. When the problem was fixed, all the new products were stamped with a K, standing for German Kontrolle. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K.[3][4] The brand has been the shirt sponsor of many football teams in its history, including Juventus, AC Milan, and Barcelona FC, and currently sponsors teams such as OGC Nice, ACF Fiorentina, Genoa FC, and Kaizer Chiefs F.C.[5][6]
See also
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- Nordica
- Playlife
- Legea
- Tecnica
- Mudflap girl – other iconic reclining silhouette
References
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External links
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- Article on Team Sassco's switch from Adidas to Kappa
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- Sportswear brands
- Clothing brands of Italy
- Athletic shoe brands
- Shoe brands
- Sporting goods manufacturers of Italy
- Shoe companies of Italy
- Clothing companies established in 1916
- Italian companies established in 1916
- Manufacturing companies based in Turin
- 1980s fashion
- 1990s fashion
- 2000s fashion
- 2010s fashion
- 2020s fashion