Pacífico (beer)

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File:Advertising campaign for Pacifico Clara.jpeg
Advertising campaign for Pacifico Clara

Cerveza Pacífico Clara, better known as Pacífico, is a Mexican pilsner-style beer brewed in the Pacific Ocean port city of Mazatlán, in the state of Sinaloa, México.

History

File:Mazatlan Viejo 238 (13089363625).jpg
Cerveceria del Pacífico in Mazatlán

It was first brewed in 1900 when three Germans, Jorge Claussen, Germán Evers and Emilio Radostits opened a brewery,[1] the Cerveceria del Pacífico, in Mazatlán.[2] Its label includes a picture depicting a lifesaver encircling a ship's anchor superimposed over the port's lighthouse hill, known locally as "Cerro del Crestón."[3] In Mazatlán, the beer is available in three different size bottles: "cuartitos" (Template:Cvt), "medias" (Template:Cvt), and "ballenas" (Template:Cvt).[3]

Alcohol content: 4.4 percent. "Clara" means clear, blonde, as opposed to "oscura" (dark).

The Pacífico brewery was bought by Mexican brewing giant Grupo Modelo in 1954, which was later acquired by the Belgian-Brazilian Anheuser-Busch InBev company.

See also

References

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