imported>Senku38: Fixed the formatting of the title of "Products and services" section

2025-02-23T15:50:42Z

Fixed the formatting of the title of "Products and services" section

New page

{{Short description|Canadian material science and technology company}}
{{orphan|date=August 2024}}
{{Company infobox
| logo = Logo of SRTX.jpg
| type = [[Privately held company|Private]]
| industry = Apparel, hosiery, swimwear
| founded = 2017
| founder = Katherine Homuth
| hq_location = Montreal, Quebec, Canada
}}
'''SRTX''' is a Canadian material science and technology company based in [[Montreal, Quebec]].<ref name=":0">{{Cite news |date=2024-02-27 |title=Sheertex maker looks to get a leg up on pantyhose rivals with new plant – and maybe even displace Gore-Tex |url=https://www.theglobeandmail.com/business/article-sheertex-maker-looks-to-get-a-leg-up-on-pantyhose-rivals-with-new/ |access-date=2024-08-09 |work=The Globe and Mail |language=en-CA}}</ref><ref name=":1">{{Cite web |date=2024-03-07 |title=Sheertex: Poking a hole in disposable pantyhose |url=https://www.edc.ca/en/article/sheertex-makes-no-rip-pantyhose.html |access-date=2024-08-09 |website=www.edc.ca |language=en}}</ref><ref name=":2">{{Cite web |date=2024-02-01 |title=SRTX announces new vertical global HQ in Montreal, Que. - Canadian ManufacturingCanadian Manufacturing |url=https://www.canadianmanufacturing.com/manufacturing/srtx-announces-new-vertical-global-hq-in-montreal-que-297448/ |access-date=2024-08-09 |website=www.canadianmanufacturing.com |language=en-US}}</ref> Founded by entrepreneur Katherine Homuth, SRTX is best known for the development of the [[Sheer (textile)|Sheertex]] rip-resist knit that is used to produce sheer tights, [[swimwear]], and waterproof membranes for other types of apparel.<ref name=":0" />SRTX specializes in producing [[textile]] components and [[Clothing|apparel]] made using the [[polymer]] [[UHMWPE]] (ultra-high molecular weight polyethylene).<ref name=":0" /><ref name=":2" />It was founded in 2017.<ref name=":0"/><ref name=":1"/><ref name=":2"/>

== History ==
SRTX was established in 2017, Katherine Homuth in [[District Municipality of Muskoka|Muskoka, Ontario]] in Canada.<ref name=":0" /><ref name=":5">{{Cite web |last=Meyers |first=Tracey |date=2019-04-15 |title=Textile Technology Brand Sheertex Created Unbreakable Pantyhose |url=https://wwd.com/feature/brand-sheertex-creates-unbreakable-pantyhose-1203107025/ |access-date=2024-08-09 |website=WWD |language=en-US}}</ref> The company initially gained attention through a successful [[Kickstarter]] campaign under the name Sheerly Genius, which aimed to manufacture [[hosiery]] with a focus on product [[durability]].<ref>{{Cite web |date=2018-02-07 |title=Indestructible tights created using ballistic fibres which can withstand 50 wears and even Velcro |url=https://www.independent.co.uk/life-style/fashion/indestructible-tights-pantyhose-kickstarter-sheerly-genius-ballistic-fibres-a8199871.html |access-date=2024-08-09 |website=The Independent |language=en}}</ref><ref>{{Cite web |date=February 8, 2018 |title=This Kickstarter Is Creating Pantyhose That Are (Actually) Indestructible |url=https://www.yahoo.com/lifestyle/kickstarter-creating-pantyhose-actually-indestructible-201643273.html |website=Yahoo}}</ref><ref>{{Cite web |date=2018-02-13 |title=Katherine Homuth back in founder mode with new startup Sheerly Genius {{!}} BetaKit |url=https://betakit.com/katherine-homuth-back-in-founder-mode-with-new-startup-sheerly-genius/ |access-date=2024-08-09 |language=en-CA}}</ref>

The first prototypes of the Sheertex knit were produced in 2017 with the goal of producing a pair of [[tights]] that would not rip.<ref name=":3">{{Cite web |last=Renbarger |first=Madeline |title=How 32-year-old Katherine Homuth built the Y Combinator-backed startup behind the 'indestructible' Sheertex tights that are taking the hosiery industry by storm |url=https://www.businessinsider.com/srtx-hosiery-startup-sheertex-tights-ycombinator-venture-capital-funding-2022-10 |access-date=2024-08-11 |website=Business Insider |language=en-US}}</ref> The company was accepted into its first [[Y Combinator]] program in Fall 2017.<ref name=":3" /> It became part of Y Combinator's Winter 2018 batch.<ref>{{Cite web |date=2018-03-20 |title=Here are 16 more Bay Area startups who pitched at Monday's standing-room-only YC Demo Day |url=https://www.bizjournals.com/sanjose/news/2018/03/20/y-combinator-2018-winter-batch-bay-area-pitches.html |access-date=2024-08-11 |website=bizjournals.com}}</ref><ref>{{Cite news |last=Upson |first=Sandra |title=At Y Combinator's Demo Day, the Age of Overpromises Is Over |url=https://www.wired.com/story/y-combinator-demo-day-uber-for-x/ |access-date=2024-08-11 |work=Wired |language=en-US |issn=1059-1028}}</ref> Sheerly Genius [[Pantyhose]] were named one of ''[[Time (magazine)|TIME Magazine]]'''s Best Inventions in Fall 2018.<ref>{{Cite web |title='Unbreakable' Pantyhose: The 50 Best Inventions of 2018 |url=https://time.com/collection/best-inventions-2018/5454315/sheerly-genius-pantyhose/ |access-date=2024-08-11 |website=Time |language=en-us}}</ref><ref name=":6">{{Cite web |date=2018-12-21 |title=Unrippable tights, a self-cleaning vacuum and more best inventions of 2018 |url=https://www.today.com/home/best-inventions-2018-according-time-magazine-t145404 |access-date=2024-08-11 |website=TODAY.com |language=en}}</ref><ref>{{Cite web |last=Ike |first=Noelle |date=2021-03-03 |title=Sheertex Tights review: We tried them |url=https://www.cnn.com/2021/03/03/cnn-underscored/sheertex-tights-review |access-date=2024-08-11 |website=CNN Underscored |language=en}}</ref>

The company was eventually renamed from Sheerly Genius to Sheertex to reflect its flagship product.<ref name=":5" /><ref>{{Cite web |title=Sheertex creates world's toughest sheer pantyhose |url=https://www.knittingindustry.com/sheertex-creates-worlds-toughest-sheer-pantyhose/ |access-date=2024-08-12 |website=www.knittingindustry.com}}</ref><ref>{{Cite web |date=2019-01-11 |title=World's first pair of unbreakable sheer stockings |url=https://style.nine.com.au/latest/world-first-unbreakable-sheer-stockings-pantyhose-made-from-bulletproof-vest-material/97b0fcbc-06f5-4a46-a350-5178c936af8a |access-date=2024-08-12 |website=style.nine.com.au |language=en-AU}}</ref> More recently, it was rebranded as SRTX.<ref name=":6" />

By 2020, SRTX had 200 employees.<ref>{{Cite news |date=2020-01-19 |title=Fast-growing pantyhose brand Sheertex moves to old Montreal hosiery factory |url=https://www.theglobeandmail.com/business/small-business/article-fast-growing-pantyhose-brand-sheertex-moves-to-old-montreal-hosiery/ |access-date=2024-08-12 |work=The Globe and Mail |language=en-CA}}</ref>

SRTX expanded into [[Wholesaling|wholesale]] in 2023 and began selling products through retailers such as [[H&M]] and [[COS (fashion brand)|Cos]].<ref name=":4">{{Cite web |last=Weston |first=Sabina |date=2024-02-14 |title=Sheertex achieves B Corp status |url=https://www.drapersonline.com/news/sheertex-achieves-b-corp-status |access-date=2024-08-12 |website=Drapers |language=en}}</ref> The company also began selling products through the [[QVC|QVC shopping channel]].<ref name=":0" /> In 2024, it was reported that SRTX had become [[B Corporation (certification)|B Corp-certified]].<ref name=":4" />

In 2023, the company launched Watertex, a line of swimsuits and other fast-drying, [[Hydrophobe|hydrophobic]] apparel products made using [[Ultra-high-molecular-weight polyethylene|UHMWPE]].<ref name=":0" />

== Products and services ==
SRTX’s flagship product is Sheertex sheer pantyhose, which is designed to resist tearing and snagging.<ref>{{Cite web |last=Carrillo |first=Andrea |date=2024-03-11 |title=You Shouldn't Go Another Day Without These Editor-Loved, No-Tear Tights In Your Closet |url=https://www.rd.com/article/sheertex-tights/ |access-date=2025-01-13 |website=Reader's Digest |language=en-US}}</ref><ref name=":7">{{Cite web |date=2024-02-12 |title=Taylor Swift Swears by These Rip-Resistant Sheertex Tights, and We're Also Believers |url=https://www.goodhousekeeping.com/clothing/a45083501/sheertex-tights-review/ |access-date=2025-01-13 |website=Good Housekeeping |language=en-US}}</ref><ref>{{Cite web |title=Sales & Deals |url=https://www.realsimple.com/sales-deals-8648413 |access-date=2025-01-13 |website=Real Simple |language=en}}</ref> Sheertex is sold in several styles and colors.<ref name=":7" /><ref>{{Cite web |last=Abbas |first=Talia |date=2021-09-28 |title=We Put Sheertex’s ‘Nearly Indestructible’ Tights to the Test—Here’s What Happened |url=https://www.glamour.com/story/sheertex-road-test |access-date=2025-01-13 |website=Glamour |language=en-US}}</ref>

The company currently operates two plants in Montreal.<ref name=":0" /> SRTX has also developed a manufacturing software platform named Cortex, which automates manufacturing operations and reduces environmental impacts.<ref name=":1" />

== References ==

{{reflist}}
[[Category:Textile companies]]
[[Category:Canadian companies established in 2017]]
[[Category:Textile industry]]
[[Category:2017 establishments]]
[[Category:Polymer manufacturers]]
[[Category:Materials science organizations]]
[[Category:Clothing companies]]
[[Category:Clothing brands]]
[[Category:Canadian clothing]]
[[Category:Fashion industry]]
[[Category:Swimwear manufacturers]]
[[Category:21st-century establishments]]

SRTX - Revision history

imported>Senku38: Fixed the formatting of the title of "Products and services" section