View source for Packard One-Ten

{{refimprove|date=September 2024}}
{{Infobox automobile
| name          = Packard One-Ten
| image         = 1941 Packard 110 Touring Sedan-July 2018 copy.jpg
| caption       = 1941 Packard Eighteenth Series One-Ten Touring Sedan
| model_years   = 1940–1941
| body_style    = {{unbulleted list
  | 2-door [[coupé]]
  | 2-door [[convertible]]
  | 2-door [[Sedan (automobile)|sedan]]
  | 4-door [[Sedan (automobile)|sedan]]
  | 4-door [[station wagon]]
  }}
| layout       = [[Front-engine, rear-wheel-drive layout|Front-engine, rear-wheel-drive]]
| related      = [[Packard One-Twenty]]
| engine       = {{cvt|245|cuin|L|1}} [[Straight-six engine|I6]] (1935)
| transmission = 3-speed [[Manual transmission|manual]]
| wheelbase    = {{cvt|122|in|mm|1}}<ref>{{cite web |title=1940 Packard 120 Series Coupe |url=http://classiccardatabase.com/specs.php?series=654&year=1935&model=18124 |website=Classic Car Database |access-date=29 July 2016}}</ref>
| length       = 
| width        = 
| height       = 
| weight       = {{cvt|3380|lb|kg}}
}}

The '''Packard Eighteenth Series One-Ten''' was a range of six-cylinder automobiles produced by the [[Packard|Packard Motor Car Company]] of [[Detroit|Detroit, Michigan]] during the 1940 and 1941 model years. The One-Ten designation was renamed from the previous [[Packard Six#Third Generation (1937–1948)|Packard Fifteenth Series Six (115-C)]].The One-Ten shared the wheelbase of the One-Twenty but was given the One-Ten designation to indicate it was the entry level product.<ref name="kimes1996">{{cite book |last=Kimes |first=Beverly |title=Standard catalog of American Cars 1805–1942 |date=1996 |publisher=Krause publications |isbn=0-87341-478-0 |pages=1105–1141 |edition=third}}</ref>

Packard reintroduced a line of six-cylinder cars in 1937 after a ten-year absence as a response to the economic depression and ongoing recovery cycle in the United States. As an independent automaker, Packard could not look to other internal divisions to support its luxury models, so the inclusion of the Six, and the later One-Ten, was necessary to aid in supporting the firm's bottom line until better times returned.<ref name="kimes1996"/>

Critics of the Packard Six and One-Ten have long maintained they hurt Packard's reputation of being America's premier luxury marque.<ref name="kimes1996"/> Still, the reintroduction of the Six could not have come at a better time for the automaker,<ref name="kimes1996"/> just prior to the nation's 1938 economic depression. By offering the less expensive model, the company was able to attract buyers who would otherwise be unable to purchase more expensive cars. Prices ranged from US$867 (${{formatnum:{{Inflation|US|867|1940}}}} in {{Inflation-year|US}} dollars {{inflation-fn|US}}) for the Business Coupe to US$1,200 (${{formatnum:{{Inflation|US|1200|1940}}}} in {{Inflation-year|US}} dollars {{inflation-fn|US}}) for the Station Wagon.<ref name="kimes1996"/>

Built on a shorter wheelbase than the senior Packards, the One-Ten was introduced in August 1939. The One-Ten was available in a broad range of Body styles, including both two and four-door sedans, [[station wagon]] and convertible. Total output for the 1940 model year was 62,300 units.<ref name="kimes1996"/>

Following its successful first year, the 1941 One-Ten model range was expanded, and a second trim level, the Deluxe was added. Packard also added a [[Taxicab|taxi]] line within the One-Ten model range. Options for the One-Ten included heater, radio, spotlight, and despite its low-line status, [[air conditioning]].<ref name="kimes1996"/>

For 1942, Packard made a decision to retain numerical designated models within its senior line and the One-Ten reverted to being called [[Packard Six#Third Generation (1937–1948)|Packard Six]].

==References==
{{commons category|Packard 110}}
{{reflist}}

{{Packard}}
{{Packard historic timeline}}

[[Category:Packard vehicles|One-Ten]]
[[Category:Rear-wheel-drive vehicles]]
[[Category:Sedans]]
[[Category:Convertibles]]
[[Category:Cars introduced in 1940]]
[[Category:Cars discontinued in 1941]]
[[Category:1940s cars]]

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