View source for Pacific Bell Directory

{{Unreferenced|date=December 2012}}

{{Infobox company
| name = YP Western Directory LLC
| logo = Image:Pacificlogo.png
| type = [[Subsidiary]]
| foundation = {{start date and age|1984}}
| location = [[Tucker, Georgia]], United States
| industry = [[Telecommunications]]
| parent = [[Pacific Telesis]] (1984-1997)<br>[[AT&T|SBC/AT&T]] (1997-2012)<br>[[YP Holdings]] (2012-present)
}}

'''YP Western Directory LLC''', formerly '''Pacific Bell Directory''', was the [[advertising]] and publishing division of the [[Pacific Telesis]] Group. PBD Holdings held '''Pacific Bell Directory''' under its umbrella, who published directories in both Nevada and [[California]].

==History==
Pacific Bell Directory was founded in 1984 to take over directory operations formerly provided by [[Pacific Bell]] and [[Nevada Bell]] themselves. PBD published its [[telephone directory|telephone directories]] under the '''SMART Yellow Pages''' name. Upon brand integration of its Bell Operating Companies by [[SBC Communications]], it retained the SMART Yellow Pages name for a time following this period. After 2004, however, it ceased using the SMART name.

Pacific Bell Directory's listings compilation division was merged with '''Southwestern Bell Advertising, L.P.''', forming '''SBC Advertising, L.P.''' It was renamed in 2006 to the current '''AT&T Advertising, L.P.''' Pacific Bell Directory still exists today to serve as the directory publisher of the [[AT&T Yellow Pages|AT&T Real Yellow Pages]] for Pacific Bell and Nevada Bell customers.

In 2012, Pacific Bell Directory was spun off as part of the AT&T-Cerberus joint venture [[YP Holdings]]. It was reincorporated in Delaware as '''YP Western Directory LLC'''.

==References==
{{Reflist}}

{{Telephone directory publishers in the United States}}
{{Cerberus Capital Management}}
{{Authority control}}

[[Category:AT&T subsidiaries]]
[[Category:Telephone directory publishing companies of the United States]]
[[Category:Yellow pages]]
[[Category:YP Holdings]]
[[Category:Companies based in Tucker, Georgia]]

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