View source for KFRX

{{Use mdy dates|date=January 2025}}
{{Infobox radio station
| name                = KFRX
| logo                = KFRX logo.png
| city                = [[Lincoln, Nebraska]]
| country             = US
| area                = [[Lincoln, Nebraska metropolitan area|Lincoln metropolitan area]]
| branding            = 106.3 KFRX
| translator          = {{Radio Relay|103.3|K277CA|Lincoln|HD2}}
| airdate             = [[1958 in radio|1958]] (as KECK-FM)
| frequency           = {{frequency|106.3|[[MHz]]}} {{HD Radio}}
| language            = [[American English|English]]
| format              = [[Contemporary hit radio]]
| subchannels         = HD2: Mix 103.3 ([[Adult hits]])<br>HD3: [[KFOR (AM)|KFOR]] simulcast ([[News/Talk]])
| erp                 = 100,000 watts
| haat                = 214 meters
| class               = C1
| facility_id         = 57287
| licensing_authority = [[FCC]]
| coordinates         = {{coord|40|43|40.00|N| 96|36|50.00|W|region:US-NE_type:landmark}}
| callsign_meaning    =
| former_callsigns    = KECK-FM (1958-1974)<br>KHAT-FM (1974–1990)<br>KMXA (1990–1992)<br>KIBZ (1992–2004)<br>KLMY (2004–2007)
| affiliations        = [[Premiere Networks]]
| owner               = [[Alpha Media]]
| licensee            = Alpha 3E License, LLC
| sister_stations     = [[KFOR (AM)|KFOR]], [[KIBZ]], [[KLMS]], [[KTGL]], [[KZKX]]
| webcast             = [https://www.alphamediaplayer.com/1063kfrx Listen Live]
| website             = [https://www.kfrxfm.com/ kfrxfm.com]
}}

'''KFRX''' (106.3 [[FM broadcasting|FM]]) is a radio station broadcasting a [[contemporary hit radio]] format.<ref>{{cite web|url=http://www.fcc.gov/fcc-bin/fmq?call=KFRX |title=KFRX Facility Record |work=United States [[Federal Communications Commission]], audio division }}</ref> Licensed to [[Lincoln, Nebraska]], [[United States]], the station serves the Lincoln area. The station is currently owned by [[Alpha Media]], through licensee Alpha 3E License, LLC.<ref>{{cite web|url=http://www.arbitron.com |title=Station Information Profile |work=Arbitron |url-status=dead |archive-url=https://web.archive.org/web/20100301134627/http://www.arbitron.com/ |archive-date=2010-03-01 }}</ref> KFRX's studios are located on [[U.S. Route 6 in Nebraska|Cornhusker Highway]] in Northeast Lincoln, while its transmitter is located at the master antenna farm at South 84th Street and Yankee Hill Road in the far southeast part of Lincoln with an [[effective radiated power]] (ERP) of 100,000 watts. KFRX also broadcasts in [[HD Radio]].

==History==
One of the longest-lived FM signals in Lincoln, the station started as KECK-FM (calls that were shared with its AM counterpart, which has since gone dark). It switched to the name KHAT in the mid-1970s. For much of the decade, it sported a country music and "progressive" country music format as KHAT. In the early 1980s, KHAT switched to an [[adult contemporary]] format. In July 1990, after a weekend of [[stunting (broadcasting)|stunting]] with all-[[Phil Collins]] songs, KHAT was rebranded as "Mix 106", while retaining the adult contemporary format, and adopted new call letters KMXA.<ref>"KHAT to play all Phil Collins," ''The Lincoln Journal Star'', July 26, 1990.</ref> However, "Mix" was a failure in the ratings. On March 2, 1992, the station flipped to [[active rock]] as "106.3 The Blaze", under new call letters KIBZ.<ref>{{Cite web |date=March 6, 1992 |title=Radio and Records newspaper |url=https://www.americanradiohistory.com/Archive-RandR/1990s/1992/RR-1992-03-06.pdf |access-date=January 8, 2025 |website=www.americanradiohistory.com}}</ref><ref>L. Kent Wolgamott, "Rock fest proves local music scene thriving," ''The Lincoln Journal Star'', March 12, 1992.</ref><ref>L. Kent Wolgamott, "Country music gets biggest Kix in Arbitron ratings," ''The Lincoln Journal Star'', August 3, 1992.</ref> The format was an immense success.

As part of a major format shuffle, on March 17, 2004, KIBZ moved to [[KIBZ|104.1 FM]], displacing KSLI-FM's Top 40/CHR format.<ref>{{Cite web|url=https://journalstar.com/news/local/clear-channel-pulls-plug-on-kiss-fm/article_544812eb-759c-50c4-a351-042c1f888147.html|title=Clear Channel pulls plug on KISS 104.1 FM|date=17 March 2004 }}</ref> After two days of simulcasting, 106.3 began stunting with construction noises; this led to the debut of a new adult contemporary format under the "My 106.3" branding and callsign KLMY on March 24.<ref>Jeff Korbelik, "My 106.3 debuts with adult contemporary in Lincoln," ''The Lincoln Journal Star'', March 25, 2004.</ref>

At 6 a.m. on September 18, 2007, following an evening of stunting, KLMY adopted KFRX's [[Top 40]]/[[Contemporary hit radio|CHR]] format and call letters. The move came as Three Eagles Communications purchased [[Clear Channel Communications]]' Lincoln stations, which forced Three Eagles to divest [[KRKR]] and KFRX's former 102.7 FM frequency to meet ownership limits. 102.7 FM, which became KBZR, was later sold to VSS Communications, and moved to the Omaha market as a Christian station.<ref>"Radio stations switch formats on Tuesday," ''The Lincoln Journal Star'', September 19, 2007.</ref><ref>{{Cite web|url=http://www.nebraskaradio.com/lost_radio_stations.htm|title=NebraskaRadio.com: The Lost Radio Stations|access-date=2011-07-04|archive-url=https://web.archive.org/web/20110927144918/http://www.nebraskaradio.com/lost_radio_stations.htm|archive-date=2011-09-27|url-status=dead}}</ref>

== References ==
{{Reflist}}

== External links ==
{{FM station data|57287|KFRX}}
*{{FCC-LMS-Facility|138615|K277CA}}
*{{FXL|K277CA}}

{{Lincoln Radio}}
{{Contemporary Hit Radio Stations in Nebraska}}
{{Alpha Media}}

[[Category:Radio stations in Nebraska|FRX]]
[[Category:Contemporary hit radio stations in the United States]]
[[Category:Mass media in Lincoln, Nebraska]]
[[Category:Alpha Media radio stations]]