View source for Jus-Rol

{{short description|Manufacturer of frozen pastry, and related products such as vol-au-vents}}{{Additional citations|date=February 2024}}

{{Use dmy dates|date=August 2017}}
{{infobox brand
| logo           = [[File:Logo_for_Jus-Rol,_Oct_2014.jpg|225px|Jus-Rol logo]]
| name           = Jus-Rol
| image          = 
| type           = Pastry
| currentowner   = [[General Mills]]
| origin         = Greece<br>France
| introduced     = {{start date and age|1954}}
| discontinued   = 
| related        = 
| markets        = Worldwide
| previousowners = [[Fitch Lovell]]<br>[[Booker Group]]<br>[[Grand Metropolitan]]
| trademarkregistrations = 
| ambassador     = 
| tagline        = "Let the Pastry People show you how!"
| website        = {{URL|jusrol.co.uk}}
}}

'''Jus-Rol''' is a manufacturer of frozen pastry and related products, such as [[vol-au-vent]]s. The company is owned by [[General Mills]].

The company began in 1954 in [[Coldstream]], Scotland, when local baker, Mr Tom Forsythe, started selling "Just Roll" [[puff pastry]] to his customers. Jus-Rol used to have more than one factory – the other was located in [[Amble]] but was sold in the mid-to-late 1990s. In 1975 the business was sold to the food giant [[Fitch Lovell]], before being sold off by [[Booker Group]] (the new owners of Fitch Lovell) in 1990 to [[Grand Metropolitan]].

In early 2007, the parent company of Jus-Rol, General Mills, acquired the [[Northamptonshire]] frozen pastry and [[pork pie]] company [[Saxby Bros Ltd]], in a takeover bid.  All frozen pastry production was transferred from the [[Wellingborough]] Saxby's site to Berwick-upon-Tweed in 2008, terminating the Saxby brand.  In 2016 the Berwick site closed as General Mills moved production outside the UK.<ref>{{Cite web |last=Bamford |first=Vince |date=29 October 2015 |title=General Mills set to close Jus-Rol pastry plant in Berwick |url=https://www.thegrocer.co.uk/buying-and-supplying/general-mills-set-to-close-jus-rol-pastry-plant-in-berwick/526881.article |access-date=2024-02-29 |website=The Grocer |language=en}}</ref>

==British Pie Week==
In 2007, Jus-Rol launched an annual celebration ''British Pie Week'' on 4 March.

== References ==
<references />

==External links==
*{{official|http://www.jusrol.co.uk}}
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{{UK-company-stub}}

{{British pies}}
{{Pies}}
{{General Mills}}

[[Category:Bakeries of the United Kingdom]]
[[Category:General Mills brands]]
[[Category:British pie brands]]