View source for Apgujeong-dong

{{Short description|Neighbourhood in Seoul, South Korea}}
{{Infobox settlement
<!-- See Template:Infobox settlement for additional fields and descriptions -->
| name                    = Apgujeong-dong
| translit_lang1          = Korean
| translit_lang1_type     = [[Hangul]]
| translit_lang1_info     = 압구정동
| translit_lang1_type1    = [[Hanja]]
| translit_lang1_info1    = 狎鷗亭洞
| translit_lang1_type2    = {{nowrap|[[Revised Romanization of Korean|Revised Romanization]]}}
| translit_lang1_info2    = Apgujeong-dong
| translit_lang1_type3    = {{nowrap|[[McCune–Reischauer]]}}
| translit_lang1_info3    = Apkujŏng-dong
| translit_lang2          = 
| translit_lang2_type     = [[Hangul]]
| translit_lang2_info     = 
| translit_lang2_type1    = [[Hanja]]
| translit_lang2_info1    = 
| translit_lang2_type2    = {{nowrap|[[Revised Romanization of Korean|Revised Romanization]]}}
| translit_lang2_info2    = 
| translit_lang2_type3    = {{nowrap|[[McCune–Reischauer]]}}
| translit_lang2_info3    = 
| image_skyline           = Cafe Pascucci, Apgujeong-dong, Seoul, South Korea.jpg
| imagesize               = 
| image_alt               = 
| image_caption           = Apgujeong, Seoul
| image_map               = Apgujeong dong gangnamgu.PNG
| mapsize                 = 
| map_alt                 = 
| map_caption             = 
| pushpin_map             = <!-- name of a location map, can be North Korea, South Korea or South Korea Seoul -->
| pushpin_label           = <!-- only necessary if "name" or "official_name" are too long -->
| coordinates = 
| coor_pinpoint           = <!-- to specify exact location of coordinates (was coor_type) -->
| subdivision_type        = Country
| subdivision_name        = South Korea
| subdivision_type1       = [[Regions of Korea|Region]]
| subdivision_name1       = 
| seat_type               = Capital
| seat                    = 
| parts_type              = 
| parts_style             = para
| p1                      = 
| government_type         = 
| leader_title            = Mayor
| leader_name             = 
| area_footnotes          = 
| area_total_km2          = 2.53
| elevation_footnotes     = 
| elevation_m             = 
| population_footnotes    = 
| population_total        = 26,223
| population_as_of        = 2022
| population_density_km2  = 10,400
| blank_name_sec1         = [[Korean dialects|Dialect]]
| blank_info_sec1         = 
| footnotes               = 
}}

[[File:Apgujeong-dong Community Service Center 20140615 094422.jpg|thumbnail|Apgujeong-dong Community Service Center]]

'''Apgujeong-dong''' ({{korean|압구정동}}; {{IPA|ko|apk͈udʑʌŋdoŋ}}) is a ward of [[Gangnam District]], [[Seoul]], South Korea. It is considered one of the wealthiest neighborhoods in the country. It was reported that housing price of Apgujeong-dong is approximately US$28,300 per one square meter by [[Ministry of Land, Infrastructure and Transport (South Korea)|Korea Ministry of Land, Infrastructure and Transport]] in 2019.

The ''Apgujeong'' originates from a [[pavilion]] with the same name founded by [[Han Myŏnghoe]], a 15th-century high-ranking government official during the [[Joseon]] period.<ref>{{cite encyclopedia|url=http://www.encyber.com/search_w/ctdetail.php?masterno=732235&contentno=732235 |script-title=ko:압구정동 (Apgujeong-dong 狎鷗亭洞) |encyclopedia=[[Doosan Encyclopedia]] |access-date=2008-04-16 |language=ko |url-status=dead |archive-url=https://web.archive.org/web/20090710101222/http://www.encyber.com/search_w/ctdetail.php?masterno=732235&contentno=732235 |archive-date=2009-07-10 }}</ref> It is an upmarket residential, fashion, shopping, and educational area. The [[Hanja]] name translates into "Seagull Pavilion," a reference to his nickname, which itself was a reference and a mark of peace when viewing a group of seagulls flying.<ref>{{cite web|url=http://terms.naver.com/entry.nhn?docId=2190523&cid=51073&categoryId=51073 |script-title=ko:압구 (狎鷗) |work=[[Naver]] |access-date=2017-06-04 |language=ko}}</ref>

One of the main shopping area is Apgujeong Rodeo Street, along with Cheongdam-dong Fashion Street in [[Cheongdam-dong]] and [[Garosu-gil]] in [[Sinsa-dong, Gangnam|Sinsa-dong]], which are connected by the main avenue Apgujeong-ro. It is seen as a fashionable and trendsetting destination.<ref>{{cite news|last=Kim|first=Rahn|title=Three Gangnam districts show latest fads|url=https://koreatimes.co.kr/www/news/culture/2011/07/135_91787.html|access-date=11 April 2013|newspaper=[[The Korea Times]]|date=28 July 2011}}</ref><ref>{{cite web|title=Apgujeong & Cheongdam|url=http://www.visitkorea.or.kr/enu/SH/whereToShop/whereToShop.jsp?action=about&cid=995827|work=[[Korea Tourism Organization]]|access-date=11 April 2013|archive-date=20 December 2013|archive-url=https://web.archive.org/web/20131220025132/http://www.visitkorea.or.kr/enu/SH/whereToShop/whereToShop.jsp?action=about&cid=995827|url-status=dead}}</ref>

==Characteristics==
[[File:Apgujeong-dong 1978-04-20.png|right|thumb|Apgujeong-dong in 1978]]
[[File:Jeong Seon-Apgujeong.jpg|thumb|View of ''Apgujeong-dong'' drawn by [[Jeong Seon]] in the early 18th century]]
The area is filled with upscale department stores, shops, [[boutique]]s, ''[[hagwon]]s'', cafes and restaurants. Two main department stores, [[Hyundai Department Store]] and [[Galleria Department Store]], are located in this area with both being Flagship Stores.

Apgujeong Rodeo Street is located opposite the [[Galleria Department Store]], with shops of local and international designers as well as Nori Market, The Vanessa Bruno outlet, Mui Mui Cafe, and On Friday Restaurant.<ref>{{cite web|title=Apgujeong Rodeo Street, Gangnam|url=http://www.visitseoul.net/en/article/article.do?_method=view&art_id=433&lang=en&m=0003001005007&p=03|work=Visit Seoul|publisher=Seoul City Tourism|access-date=11 April 2013|archive-url=https://web.archive.org/web/20130412233337/http://www.visitseoul.net/en/article/article.do?_method=view&m=0003001005007&p=03&art_id=433&lang=en|archive-date=12 April 2013|url-status=dead}}</ref>

The registered official headquarters of [[K-pop]] entertainment agency [[S.M. Entertainment]] is located in the eastern side, although the company moved their offices to [[Cheongdam-dong]] in 2012. The building was renovated and became Global Artist Training Center for SM Entertainment trainees in 2013, until it was renamed as SM Entertainment Celebrity Center in 2017.<ref>{{Cite news|last=Lee|first=P.|url=https://www.soompi.com/article/1372077wpp/sm-entertainments-headquarters-reportedly-violates-building-act|title=SM Entertainment's Headquarters Reportedly Violates Building Act|date=Dec 17, 2019|work=[[Soompi]]|access-date=Apr 12, 2020}}</ref>{{Unreliable source?|reason=See reliable sources list on [[WP:KO/RS]]|date=January 2025}}

The [[Caffè Pascucci]] coffee chain in Apgujeong was used as one of the main filming locations for [[Seoul Broadcasting System]]'s 2001 drama ''[[Beautiful Days (TV series)|Beautiful Days]]'', starring [[Lee Byung-hun]], [[Choi Ji-woo]], [[Ryu Si-won]], [[Shin Min-a]], [[Lee Jung-hyun]] and [[Lee Yoo-jin (actress)|Lee Yoo-jin]].<ref>{{cite web|title=''Beautiful Days''|url=http://english.visitkorea.or.kr/enu/CU/CU_EN_8_5_1_12.jsp|work=Korean TV Drama|publisher=[[Korea Tourism Organization]]|access-date=1 June 2012}}</ref>

This area is also known for its many [[plastic surgery]] clinics.

==Education==
Schools located in Apgujeong-dong:
* Apgujeong Elementary School
* Apgujeong Middle School
* Sinsa Middle School
* Shingu Middle School
* [[Apgujeong High School]]
* [[Chungdam High School]]
* [[Hyundai Senior High School]]

==Transport==
It is served by [[Apgujeong station]] and [[Sinsa station]] on the [[Seoul Subway Line 3]]. There is [[Bundang Line]] [[Apgujeongrodeo station]] at east, boundary of [[Cheongdam-dong]].

Five Bus lines pass Apgujeong-dong, 143, 145, 147, 148 and 240 and single pass can be used to transfer between bus and subway.

==See also==
* [[List of shopping streets and districts by city]]
* [[Dong of Gangnam District]]
* [[Cine de Chef]]
* {{ill|Apgujeong Hyundai Apartment|ko|압구정 현대아파트}}

==References==
{{Reflist}}

==External links==
*[https://web.archive.org/web/20111014214806/http://www.visitseoul.net/en/article/article.do?_method=view&art_id=2990&lang=en&m=0003001004010&p=04 Apgujeong : Official Seoul City Tourism]

{{coord|37.531|N|127.031|E|display=title|type:adm3rd_region:KR_dim:5km}}

{{Gangnam District}}
{{Seoul}}

[[Category:Shopping districts and streets in South Korea]]
[[Category:Neighborhoods of Gangnam District]]
[[Category:Tourist attractions in Seoul]]